So was weird weekend. I ate cheese sauce with chorizo in it. But they were on white corn chips.All while watching SuperBowl. On Saturday a young maiden offered something to me that literally I have not let into my mouth for 40 years, Cheetos. I've always thought they were nasty, and never liked them. As I got older, I read the ingredients, and realized why.
Cheetos do have fantastic marketing, the tiger concept is just so innovative. The ads make those eating Cheetos to be just the coolest and hippest people in society. Too bad the Frito-Lay people won't spend that marketing money on making the things less disgusting. But then, Frito-Lay is owned outright by one of the Biggest manufacturers of toxic foods, Pepsico. Certainly not the BIGGEST food like product manufacturer, but the one with the highest concentration of toxic additives and ingredients. Most people don't believe that, most people don't think High Fructose Corn Syrup is a bad thing. I mean the manufacturers tell us it's fine and healthy. Most people see no problems with Aspartame, Ace-K, Sucralose and sugar alcohols. I mean the manufacturers tell us they are fine and healthy. Most people don't think MSG, high salt intake and artificial colors are bad things, I mean the manufacturers tell us they are perfectly safe.
I'm not most people.
I believe that the numbers of 'not most people' are growing all the time. Unfortunately most people though are just unaware and truly believe that when the they are told something won't hurt them, they feel there is no reason to doubt the authenticity or motivation behind those claims. But then most people keep reelecting their congress people and senators time after time when they DAILY show themselves to hold the interests of large corporations above the needs of their constituents.
Most people have no clue. Most people just don't care perhaps.
So anyway, I ranted long enough. Let's look at Cheetos.
Here we see the actual ingredient label from a Bag of Cheetos Flamin Hot flavor. Now this article isn't about whether or not Genetically Modified foods are inherently bad or not. I will be the first to admit that it could take years to determine if adding a gene to plant's DNA makeup would make the plant toxic. I don't know. Maybe, maybe not. Well let me amend that, there has been some research that showed that the Bt toxins Cry1AB and Cry9AC do in fact cause cellular disruption of intestinal cells from humans in vitro. What I do know though is that pretty much ALL GM crops are drenched with horrifically toxic pesticides and herbicides. The residues of those are in pretty much ALL corn, wheat, soy, cotton and well, every crop grown that isn't certified organic. And even though the chemical companies tell us they are safe, the reality is very very different and we are learning just how long they last in the environment and hot devastating they are to humans, bees, and really the world itself. So, GMO corn, not a good thing.
The same thing applies to the oils used. GMO, pesticide residues. And granted the 17% total fat is not that bad as far as snack foods go. There are worse ones out there. Then there is the 'Hot Seasoning'. Scary but the seasoning has two types of sugar, regular sugar and maltodextrin. And two types of MSG, regular MSG and yeast extract. And salt. An ounce of these morsels of America's Chemical Feast contain 10% of your daily allotment of salt. AN OUNCE!!!!! There are four, yep, count 'em, FOUR different coal tar artificial coloring agents. These are known carcinogens. Then there are the Disodium twins, Inosinate and Guanalate. These aren't inherently bad, that we know of, (needs more testing to determine) but they are known in the industry as cheats. They are a lot like MSG in that they make mediocre things taste better. Then there is Sodium Diacetate. Which here this will shock some people, I don't have a problem with it. It gives foods a salty and vinegary flavor. And is a mild preservative. And really, not any discernible problems.
Now some people might look at this label and see that the ingredients do indeed contain two different sugars listed. And then look at the Nutrition Information and see that listed there the sugars are shown as being zero percent of the total. ZERO. What's up with that. How can the ingredients list added sugar but the nutrition info show none? The answer is simple, and legal as well. The FDA is the governmental group charged with monitoring the manufacturing and labeling of food and food like products. Of which Cheetos falls into the second category. The FDA directive for labeling nutritional information gives the manufacturer a 20% leeway up or down from actual tested percentages. That means they can put down zero when in reality sugars comprise up to 8% of the total weight of the product. It's not 20, it's a little more complex than that. But common sense tells us that if they add sugar, it has to comprise part of the end product. The sugar doesn't disappear in processing. I mention this because I want readers to realize that this is a very common practice with food and food like product manufacturers. They cheat.
Something to think about.
Yup
Discussions about nutrition, government regulations, and life in general. And of course, recipes to savor the good and healthy things in life!
Monday, February 8, 2016
Monday, February 1, 2016
The Good, the Bad, and the Ugly in food biz of late
I can't think of any more important industry in the world today, than the food industry. And it's true, everyone else will disagree with that statement, the defense guys will say that weapons manufacturing for our defense are the most important. The religion industry with their 250 billion dollar income will tell us that theirs is most important as they are saving our souls as payment for all that lucre. The banking and Wall Street people will tell us that the artificial creation and inflation of money is the most important industry. And, well, you get the picture, everyone thinks what they do is more important than anyone else. And they proclaim it with vehemence and then rush over to their favorite steakhouse and celebrate their perceived victory of idealism. And they don't even think about the food there. Hey, it's always there, they can rely on it. And it will always be wholesome, safe and mighty tasty.
Well, some of us think about food. A lot. Even the food industry giants think about food, although at times they don't appear to really give a rat's ass about the quality and long term effects of the toxins they add to our food supply. I mean there are just so so so many chemicals, and so many of them are Class II carcinogens or worse. But, then again, they do seem to be changing their direction and focus of late. Now I don't know this for certain, but I believe that public opinion has had some effect on the direction with which the food industry is taking. Organic food manufacturers, organic produce, safer green home cleaning and home health care products, and stores that cater specifically to these newer categories are growing at unprecedented rates that the food industry hasn't seen since the 50's and the introduction of TV dinners and the birth of convenience foods. Which, realistically, was pretty much frightening at how processed foods overtook the available food supply in America. And how accepted it was into the lifestyle of the vast vast majority of the consumers. And now, public opinion is such that some, only some, consumers are actually starting to read the labels on all that processed food and are getting scared at what some of those chemicals might actually be and what the long term effects are. So the big giant food manufacturers have begun to take notice of the growth in real food. And they buy up the little organic companies. That's the American way.
But then they have started to work on some of the old tried and true products we grew up with and in attempt to look good and tap into that Green Revolution money (which quite frankly going organic generally means consumers with higher income and more disposable income) the big guys are reformulating food products to have fewer chemicals, use of natural dyes and some even to be organic.
Jelly Belly Jelly Beans - Yep, USDA Certified Organic ingredients for the new line 10 assorted flavors and 5 sour flavors to start. This one scares me. Gelatin comes from boiling bones and waste scrap from cows. Were the cows certified organic or is it just plain old crappy toxic gelatin. Their website doesn't say. (Jelly Beans)
Hunt's Tomato - This one is pretty cool actually, Hunt's has introduced three new organic tomato products. And then they pack them into BPA free cans. Wow, someone is paying attention. (Hunt's New)
If you think about it, there are some restaurant chains out there that are doing a pretty disgusting job acquiring food like substances and then presenting them to consumers as real food. The Gilded Boobs for one, although they are working hard to win back all their lost market share by adding table service, less disgusting menu items and the great two for two concept. (still have the TBHQ on their fries though, known carcinogen) But there are a lot of chains, and they make a lot of money. So there are some smart people out there and they found a niche industry. Technomic Inc. is one such niche. They are a corporation that does nothing more than find out what consumers think about businesses. And then they sell that info to businesses. Pretty cool hunh?
They also make cool lists and tell us what trends are occurring in industries. And this one is about the trends in Restaurant Choices of Consumers. Nice to see that Chipotle is at the top, and I think that scares the bejeezus out of a whole lot of the other guys. (Technomic list)
Snickers new Crispers - This really isn't a good thing, but I had to add it here. Snickers is using that research I wrote about a while ago about how texture affects differing groups of individuals, and so they wanted to create a new candy bar that has fewer calories and will cater to those wanting a crisper texture crisper mouthfeel and crisper candy bar experience. Pretty simple to do really, you just replace a portion of the crap with puffed rice. Crispy puffed rice. There again, devoid of any nutritive value but with the firm belief that lower calories, and higher mouthfeel texture it will be a hit with savvy consumers. Probably not, but like pretty much all candy, it will sell. (Snickers)
Sheesh, probably enough for now, I have to go make salsa for my own business. There just seems to be a lot of info in the news lately about food, this just was the most hilarious I could glean in an hour this morning.
Yup
Well, some of us think about food. A lot. Even the food industry giants think about food, although at times they don't appear to really give a rat's ass about the quality and long term effects of the toxins they add to our food supply. I mean there are just so so so many chemicals, and so many of them are Class II carcinogens or worse. But, then again, they do seem to be changing their direction and focus of late. Now I don't know this for certain, but I believe that public opinion has had some effect on the direction with which the food industry is taking. Organic food manufacturers, organic produce, safer green home cleaning and home health care products, and stores that cater specifically to these newer categories are growing at unprecedented rates that the food industry hasn't seen since the 50's and the introduction of TV dinners and the birth of convenience foods. Which, realistically, was pretty much frightening at how processed foods overtook the available food supply in America. And how accepted it was into the lifestyle of the vast vast majority of the consumers. And now, public opinion is such that some, only some, consumers are actually starting to read the labels on all that processed food and are getting scared at what some of those chemicals might actually be and what the long term effects are. So the big giant food manufacturers have begun to take notice of the growth in real food. And they buy up the little organic companies. That's the American way.
But then they have started to work on some of the old tried and true products we grew up with and in attempt to look good and tap into that Green Revolution money (which quite frankly going organic generally means consumers with higher income and more disposable income) the big guys are reformulating food products to have fewer chemicals, use of natural dyes and some even to be organic.
Jelly Belly Jelly Beans - Yep, USDA Certified Organic ingredients for the new line 10 assorted flavors and 5 sour flavors to start. This one scares me. Gelatin comes from boiling bones and waste scrap from cows. Were the cows certified organic or is it just plain old crappy toxic gelatin. Their website doesn't say. (Jelly Beans)
Hunt's Tomato - This one is pretty cool actually, Hunt's has introduced three new organic tomato products. And then they pack them into BPA free cans. Wow, someone is paying attention. (Hunt's New)
If you think about it, there are some restaurant chains out there that are doing a pretty disgusting job acquiring food like substances and then presenting them to consumers as real food. The Gilded Boobs for one, although they are working hard to win back all their lost market share by adding table service, less disgusting menu items and the great two for two concept. (still have the TBHQ on their fries though, known carcinogen) But there are a lot of chains, and they make a lot of money. So there are some smart people out there and they found a niche industry. Technomic Inc. is one such niche. They are a corporation that does nothing more than find out what consumers think about businesses. And then they sell that info to businesses. Pretty cool hunh?
They also make cool lists and tell us what trends are occurring in industries. And this one is about the trends in Restaurant Choices of Consumers. Nice to see that Chipotle is at the top, and I think that scares the bejeezus out of a whole lot of the other guys. (Technomic list)
Snickers new Crispers - This really isn't a good thing, but I had to add it here. Snickers is using that research I wrote about a while ago about how texture affects differing groups of individuals, and so they wanted to create a new candy bar that has fewer calories and will cater to those wanting a crisper texture crisper mouthfeel and crisper candy bar experience. Pretty simple to do really, you just replace a portion of the crap with puffed rice. Crispy puffed rice. There again, devoid of any nutritive value but with the firm belief that lower calories, and higher mouthfeel texture it will be a hit with savvy consumers. Probably not, but like pretty much all candy, it will sell. (Snickers)
Sheesh, probably enough for now, I have to go make salsa for my own business. There just seems to be a lot of info in the news lately about food, this just was the most hilarious I could glean in an hour this morning.
Yup
Tuesday, January 12, 2016
Cellular War, the Battle Rages on within us. Omega-3 vs. Omega-6
What everyone needs to know about the Omegas!
No, not the sorority sisters, I mean the King of Fat, Omega 3 and Omega 6 fatty acids. There are lots of different types of fat out there in the food world, but there are only two that are considered essential. (Well, except in some extreme rare and weird cases concerning dietary deficiency that no one wants to hear about here) So, essential fats. We all know from school about the essential proteins, there are eight absolutely essential amino acids and without them you will have long term problems. And carbohydrates, which basically are glucose chains and of which glucose is the molecule that the brain uses for energy. And some out there will tell us that glucose is not essential, that you can get all the brain food from the breakdown of proteins in a process called Ketosis. (Read why it's bad here) This article isn't about all that silliness, it's about the only two essential fats, Omega 3 and 6. Without them, you will have long term problems. With too much of Omega 6, you will have long term problems. With little or no Omega 3 fats in your diet, well, you will have very serious long term health problems and if your mama didn't ingest enough when she was pregnant with you or you didn't get them as a child, then your IQ will be lower, your overall health will be diminished and in all probability you wouldn't understand a word written here. It's pretty simple, Omega 3 is brain development food and is a requirement for good health and proper life.
So, all that said, Omega 3 is really three different long chain fatty acids. They are named ALA, EPA and DHA. Realistically, the only one that we need is the DHA. It's the one responsible for development of brain functions. It is indeed, essential. The human body takes the short chain ALA, and to a lesser extent the EPA, and converts them to the DHA needed. Here's where it gets a bit weird, ALA is the most common Omega 3 acid out there, with it being found in all vegetable oils, nuts and especially walnuts, leafy green vegetables, flax seeds and yes, in animal fats. Of course the only ones worth consuming are the grass fed ones. The horrific foods and chemicals fed to commercially raised meat animals pretty well taints those sources as being entirely inedible. That and actual scientific research has shown that commercially grain fed animals have very high ratios of Omega 6 to Omega 3 fats. Which is bad. Grass fed animals have more ideal 1 to 1 ratios. And the problem with commercial vegetable oils is that although they may contain Omega 3's they also contain very high amounts of Omega 6's in them. So, this is where the battle rages.
So this is what we know at this time. Researchers actually have a pretty poor understanding as to why Omega 6 fatty acids cause the problems that they do. (It's true, scientists don't know everything) We know we need them, for certain functions; but we know that excess intake of Omega 6's cause inflammation. And that is the root cause of so very many things in humans. Everything really, from heart disease to arthritis to cancer to Alzheimer's to other mental disorders especially bipolar disorder. Yikes, wish I had known this when married to my first wife, we could have taken steps to work on that. Loved the woman, 22 years together, but what a roller coaster ride. Anyway, what we do know is that when taken together in reasonable ratios, like 1 to 1 or even having greater Omega 3's in up to 1 to 4 Omega 3's, then the battle for brain development and all the good things in life is won. And yet when in the ratio that most Americans have that consume the SAD (Standard American Diet) with Omega 6's being in up to 20 to 1 they compete for the same rate limiting enzymes needed for conversion of the fatty acids to usable substances for cell development. The entire war, not just a single battle, is lost to the Omega 6 team.
So this is pretty much all bad news for the giant food manufacturers in America today. They don't want any potential consumer to learn that eating healthy foods and avoiding their processed meats, oils, farmed seafoods and really most of the crap they make, to know that eating healthy food will not cause the multitude of problems associated with living in a modern world. And in fact there is some recent research out there that removing high Omega 6 fats and increasing Omega 3's in your diet has been shown in a number of scientific studies to reduce prostate size, decrease incidence of prostate and colorectal cancers as well as lung and ovarian cancers. To a lesser degree. And here's the kicker, in older populations, over 40, the intake of ALA's through vegan sources, did nothing to decrease these diseases. The only viable reduction was seen through the consumption of cold water seafood and ocean sea algaes.
HOLY CRAP!!!!!!!!
Yikes, that sort of backs up the research done about the whole Paleo diet thing where all those weirdo Paleo people keep telling the world that the only reason humans evolved into the thinking cognizant modern humans is because they learned to hunt and ate copious amounts of meat. Well, that's just not true. New research done where these guys took bone samples from skulls of proto humans, Neanderthals, and Paleolithic humans and in some very very cool measuring the stable isotopes of the bone collagens have been able to determine that brain size never really began to increase until the introduction of seafood into the diets. Ooooooohhhhh, yeah. Cool huh? Just having a larger increase in proteins from the savanahs of Africa did little to increase brain size up until monkey boys struck out toward the coasts and started eating clams and little fishys. This page anyone can get to, you don't need to pay for it, and it is a fun read. (Omega 3 in Paleo development)
So, what does all this mean? Well, if you are young, like this incredibly beautiful young lady friend I know, you can get away with eating a pure vegan diet. But when she gets a bit older, she will have the same problems that I am having, and will need to expand our dietary range to include seafood. Or pasture raised eggs and tons and tons of kelp.
I think I'll stick with the wild caught salmon.
Yep
Thursday, January 7, 2016
Holy Cow!!! Mushroom Avocado Curry with brown rice
Well I am trying to eat more and more vegan type foods. I read, watch documentaries, research it all, and find that at my age, my body's needs need to come before desires. Well, and this other thing as well, this very beautiful young maiden I'm friends with is vegan and that's what prompted me to look more into it. Although I do feel that wild caught fish are still my best bet for Omega 3 fatty acids. So, to that end, I made this stuff. Pictures still need work, but it tasted pretty fantastic.
So, I started out by coarse chopping 8 big crimini
mushrooms, a medium onion and a red pepper, then chopped a couple ribs celery. Chopped some cilantro and cut up two avocados. In a big skillet, film with olive oil and add the crimini mushrooms. Cook and stir every few minutes until well browned. If you
desire, add some sea salt and pepper. I don't eat a lot of salt, so here this one is up to you. I believe Americans normally consume way too much salt and anyone that ever eats any processed food at all is getting a huge dose of the stuff. But then I weigh 270
(on good days) and my BP is generally about 115 over 60. Salt. Anyway, next add the chopped vegetables and saute about 4 or 5 minutes, just enough to begin to soften. Then add a half cup of the Mae Ploy Red Curry Paste. Stir it around and let it sort of begin to melt. Add a can of coconut milk and stir the whole thing until the paste mixes into the coconut milk. Add the avocado. Bring to a boil and turn down
and let simmer a couple minutes. Add the chopped cilantro and stir it in. That fresh cilantro adds a nice fresh touch to the dish. I served it with some brown rice. Easy peasy, I knew I was making this dish so last night I put two cups brown rice in a bowl and covered with water and let soak. I also took 12 ounces of garbanzo beans and covered with water and let soak all night as well. I drained the rice, put in a pressure cooker and added 3 cups water and brought to a boil, covered and pressure cooked for 20 minutes. Let the pressure drop on its own and served perfect brown rice with the curry. I also took the garbanzo
beans and rinsed, put into another pressure cooker (YES I HAVE 10 PRESSURE COOKERS) and covered with water an inch over the beans. Same, bring to boil, cover and bring to pressure, cook 25 minutes. Let cool, then drain some of the liquid and save for fake egg whites. (Aqua faba) Now, in a blender jar, juice a lemon, add about ten cloves garlic and dump in the beans. Add a quarter cup of good olive oil, a bunch of black pepper and blend until smooth. Spoon it out and serve the stuff on the side with the curry as beans and rice make a complete protein. Maybe to some that makes sense. I should do some stuff on protein complementarity some time to explain why it's good to eat a variety of foods to ensure that you get all eight of the essential amino acids.
Anyway, just to mention here about the Mae Ploy. I like the stuff, it's my favorite curry. Paste type curries are a lot better than the dry powder stuff in the stores. Most stores have the stuff anymore although I love to shop at the oriental store near the house as lots of other cool stuff there. And seaweed as well. Been eating that a lot lately.I know, to some, curry is the easiest thing to make from scratch. I'm not some people though, I use Mae Ploy. But perhaps some day in the future.
Yep
So, I started out by coarse chopping 8 big crimini
mushrooms, a medium onion and a red pepper, then chopped a couple ribs celery. Chopped some cilantro and cut up two avocados. In a big skillet, film with olive oil and add the crimini mushrooms. Cook and stir every few minutes until well browned. If you desire, add some sea salt and pepper. I don't eat a lot of salt, so here this one is up to you. I believe Americans normally consume way too much salt and anyone that ever eats any processed food at all is getting a huge dose of the stuff. But then I weigh 270
(on good days) and my BP is generally about 115 over 60. Salt. Anyway, next add the chopped vegetables and saute about 4 or 5 minutes, just enough to begin to soften. Then add a half cup of the Mae Ploy Red Curry Paste. Stir it around and let it sort of begin to melt. Add a can of coconut milk and stir the whole thing until the paste mixes into the coconut milk. Add the avocado. Bring to a boil and turn down
and let simmer a couple minutes. Add the chopped cilantro and stir it in. That fresh cilantro adds a nice fresh touch to the dish. I served it with some brown rice. Easy peasy, I knew I was making this dish so last night I put two cups brown rice in a bowl and covered with water and let soak. I also took 12 ounces of garbanzo beans and covered with water and let soak all night as well. I drained the rice, put in a pressure cooker and added 3 cups water and brought to a boil, covered and pressure cooked for 20 minutes. Let the pressure drop on its own and served perfect brown rice with the curry. I also took the garbanzo
beans and rinsed, put into another pressure cooker (YES I HAVE 10 PRESSURE COOKERS) and covered with water an inch over the beans. Same, bring to boil, cover and bring to pressure, cook 25 minutes. Let cool, then drain some of the liquid and save for fake egg whites. (Aqua faba) Now, in a blender jar, juice a lemon, add about ten cloves garlic and dump in the beans. Add a quarter cup of good olive oil, a bunch of black pepper and blend until smooth. Spoon it out and serve the stuff on the side with the curry as beans and rice make a complete protein. Maybe to some that makes sense. I should do some stuff on protein complementarity some time to explain why it's good to eat a variety of foods to ensure that you get all eight of the essential amino acids.
Anyway, just to mention here about the Mae Ploy. I like the stuff, it's my favorite curry. Paste type curries are a lot better than the dry powder stuff in the stores. Most stores have the stuff anymore although I love to shop at the oriental store near the house as lots of other cool stuff there. And seaweed as well. Been eating that a lot lately.I know, to some, curry is the easiest thing to make from scratch. I'm not some people though, I use Mae Ploy. But perhaps some day in the future.
Yep
Starbucks reinvents coffee
Well, that's the understatement of the century. They already did that in the twentieth century. Starbucks became the brand name synonymous with elitism and fashionista coffee based beverages. It's all in the way it's presented, and good ol' Howard Schultz, who bought the company in 1987, did the unthinkable; he promoted a company that produced mediocre sugar based hot and cold beverages to the ultimate in pomposity and elitism. And all at 5000 to 6000 percent markup. Yeah the crown jewel of wet dreams for Wall Street capitalism, with the share price of Starbucks stock valued at over 600 times its earning potential.
Only in America
So Starbucks has got a pretty well deserved big head. I mean really, they've done what no one else could do except the likes of Gates, Jobs, the Woz etc. So now Starbucks knowing full well that they have the Midas touch and that anything they do will turn to gold because, well, because they have that elitist brand mentality. Next on the list, instant coffee. Yeah, I know, it sucked in the past, and Starbucks tells us that they can make it so everyone will love the stuff. Because the Starbucks name will be on it.
In Augusta Georgia the company built a modern state of the art plant to make their new technological wonder, VIA instant coffee. At a cost of 178 million dollars, the facility can produce over 4,000 metric tons of instant coffee per year. And because of the modular design of the system, it can be expanded to increase production by another 2,000 metric tons per year. The new facility has 178 employees of which most are technical jobs. I mean they have to be, the process is proprietary and highly secret. I will tell you though that Starbucks did a fantastic job designing the facility. It's green throughout, highly modern energy saving and ultra ultra cool technologically.
So, now they make their own instant coffee. It's termed VIA coffee. They used to contract it out. Now it's all their own stuff. How is it? Criminy, it's fucking instant coffee. I suppose that there are people out there that will pour in soy milk and spoons of fake sweetener and flavored syrup and drink the stuff. Because it's got that brand name on it, Starbucks. I don't know of a single person that drinks coffee, and I mean real coffee, black, no sugar, that ever buys their coffee at Starbucks. I'm pretty sure none will buy this stuff.
But, I'm a realist. I understand that buying that cup with the weird logo on it and drinking frufru crap is what some people need to exist and feel superior to their coworkers or the other drivers on the clogged freeways each day. Brand name elitism, it makes the stock valuable.
Only in America.
Yep
Only in America
So Starbucks has got a pretty well deserved big head. I mean really, they've done what no one else could do except the likes of Gates, Jobs, the Woz etc. So now Starbucks knowing full well that they have the Midas touch and that anything they do will turn to gold because, well, because they have that elitist brand mentality. Next on the list, instant coffee. Yeah, I know, it sucked in the past, and Starbucks tells us that they can make it so everyone will love the stuff. Because the Starbucks name will be on it.
In Augusta Georgia the company built a modern state of the art plant to make their new technological wonder, VIA instant coffee. At a cost of 178 million dollars, the facility can produce over 4,000 metric tons of instant coffee per year. And because of the modular design of the system, it can be expanded to increase production by another 2,000 metric tons per year. The new facility has 178 employees of which most are technical jobs. I mean they have to be, the process is proprietary and highly secret. I will tell you though that Starbucks did a fantastic job designing the facility. It's green throughout, highly modern energy saving and ultra ultra cool technologically.
So, now they make their own instant coffee. It's termed VIA coffee. They used to contract it out. Now it's all their own stuff. How is it? Criminy, it's fucking instant coffee. I suppose that there are people out there that will pour in soy milk and spoons of fake sweetener and flavored syrup and drink the stuff. Because it's got that brand name on it, Starbucks. I don't know of a single person that drinks coffee, and I mean real coffee, black, no sugar, that ever buys their coffee at Starbucks. I'm pretty sure none will buy this stuff.
But, I'm a realist. I understand that buying that cup with the weird logo on it and drinking frufru crap is what some people need to exist and feel superior to their coworkers or the other drivers on the clogged freeways each day. Brand name elitism, it makes the stock valuable.
Only in America.
Yep
Saturday, January 2, 2016
More fiction from the Chef -- A Wisp of Air
Still recovering from the surgery, don't feel like writing anything new and researching is just a pain right now, so an old story I wrote a while back. A love story really
A love story
A Wisp of Air
A Wisp of Air
By
Roy Marshall
In the swirling
mist of fog, the approaching sunrise revealed the trees about the young couple
as glowing visages that loomed skyward.
Foreboding masses in the strengthening daylight. Heavy with child, she sank to the forest
floor. Sayli, sighed, and breathed in
the mist. Becoming one with the vapor,
she gained strength. Her mate, Boolay,
floated above her, helpless, anticipating the birth that was so near.
Breathing in the life giving moisture, Sayli
set herself for the ordeal. The birthing
cramps came, and she breathed deeply, ignoring the pain. Within seconds, they came again. Moments later, the child appeared. A boy.
Wispy, he was newly birthed from the cloud of gases that formed his
mother. Breathing in the moisture rich
air of the fog, he strengthened and rose above the forest floor to meet the
dawn of the day of his birth. This small
thinking gaseous life form began a new generation. Boolay dropped to the forest floor next to
his mate. There, the two caressed,
intertwining boughs of semi cohesive gases in a gesture universally recognized
as love.
Soft and soothing
sounds emanated from the pair, and soon, the new born child took notice of the
parents below him. Sinking to the forest
floor beside them, he embraced his parents.
He allowed the love to slip into his very being. Slowly, the child began to murmur, and then
as recognition dawned about him, he started to speak. He was after all, born with fully developed
consciousness, and the memory of conversations that took place during the
lengthy pregnancy.
A wisp of air, a cohesive
mesh of gases that form a complex gossamer web of living vapor; the family of beings
inaugurated a new generation of their kind into existence. The newborn was named Soolay by his
mother. Immediately he wanted to float
away, to feel his freedom, to explore.
Freed from the prison womb of his mother, he floated with the mist and
breathed in life giving moisture. His
hunger came about suddenly and he fed for the first time, enveloping airborne
mold spores, bacteria, and organic dust particles. Sated, he floated above the forest floor and
disappeared into the fading mist.
His mother called
after him as she saw him leaving, “Soolay, don’t go too far, and always remember,
stay away from the humans.”
Pacing back and
forth from the living room to the back door of the house, Candace walked as if
in a trance. She thought she had coped
with the death of her husband, the funeral with all the cloying condolences
from friends and his colleagues; but she truly hadn’t. Max had been her life; he had been and done
everything for her. Now, today, she had
to begin a life without him. Here in
this huge old house on the outskirts of Sausalito
she had met with Max’s attorney and his five sisters with all of their
children. The attorney read the will and
gave news that did not make the sisters very happy. She was now very well off. Thirty-two years of marriage and she had no
idea of the wealth that Max had accumulated.
Candace had paced
the same route in the house for several hours now thinking about what to do. She had the means to do things, things that
most people only could dream about. She
and Max had gone on cruises before, and she had fun. They had taken their nieces and nephews on
trips, and enjoyed their excitement. But
everything she had done, had been with Max.
She missed him already, and couldn’t even imagine life without him. For the first time in her life, she
understood why people took their own lives.
Stopping her
pacing, Candace had made the decision.
She went into the room that served as an office and hand wrote her last
will and testament, evenly dividing her inheritance between Max’s sisters. She
then took out a stamp pad and put her thumb print next to her signature. Placing it into an envelope, she addressed it
to Max’s attorney and placed it into the mailbox. She then went up the stairs of the house,
looking around at all of her treasured possessions. For the first time realizing just how huge
the old Victorian was. And now just
empty and lonely.
The bathroom
cabinet contained all of Max’s medications.
She took all the bottles and got a glass of water, then took it all into
the bedroom where she lay down on the bed.
As she lie there thinking of all the good times with Max, she dosed off.
Feeling the
freedom that only a creature of the mist can feel, Soolay drifted with the wind
amongst the trees and soon the forest ended.
Confused for a moment, his limited experience did not prepare him for the
sight before him. A giant structure,
dark, and curiously compelling to him.
The admonition from his mother was of little concern to him, he after
all had no idea what humans were.
As the light
breeze allowed him to float closer to the old Victorian home, Soolay felt a
kind of excitement growing in him. When
next to the house, he moved around the sides, inspecting the solidity of the
walls. Wood, he knew, but this was different;
a thick substance covered the cut trees.
Periodically there were transparent openings that he was unable to move
through. Glass, a new experience for
him. Finally, on the upper level, an
open area, an open window. Moving
inside, he was mesmerized with all that he saw around him. The bathroom was a place full of new things,
and food as well. As he enjoyed a meal
of mold spores, and bacteria, his faint luminescence spread and he developed
into a wispy white veil of moving, glowing radiance. Once again sated with his fill, he again
turned to exploration. Moving in front
of a mirror, it was disconcerting to him.
The creature before him moved when he did, in exactly the same way, at
the same time. Unable to reach it, or to
communicate, he soon left and floated out the door into the next room.
There he
discovered many wooden objects, and a sadness overcame him at the state that
the once beautiful trees had become. As
he approached the large flat object in the room, he came upon Candace as she
lay sleeping. Drawing close to her,
there was a sense of life about her. And
a sadness as well. A sadness that
permeated her sleep, her entire being, a feeling that Soolay could sense and
was drawn to her because of it. As he
came close to her face, her breathes tickled him and he felt a mixture of
emotions. Excitement at discovering this
huge living creature, perception of emotions from her, and wonderment were all
mixing together to confuse and delight this newborn being.
Tickling about her
nose brought Candace awake and with a start when she opened her eyes and seeing
the wispy glowing creature right in front of her face she sat up and
screamed. Soolay scooted to the end of
the bed and floated there, watching with fascination as Candace jumped from the
bed and cowered in the corner of the room, staring at him. She began to bob her head around, looking at
him, confusion and fear now evident. But
soon, her demeanor softened, she became at ease with his presence and she spoke
to him, the first words he ever heard, “You’re a ghost. I mean, a real ghost. Are you, are you Max?”
Her words were
harsh and cut through the air with a texture that he could feel as well as
hear. When he was in the forest, the
sounds there were palpable, he felt them.
Those sounds were soft and melodious.
These sounds were jarring and bounced off the walls of this structure
and reverberated within his being. He
shook his whole being, the glowing rippled in response.
Candace looked at
him and saw the movement, interpreting it as acknowledgement. As she began to cry, her entire demeanor
changed from the fear, to one of love.
Soolay understood love and was attracted to the emotion. Floating toward her, she sucked in her
breathe, the held out her hand toward Soolay.
Unsure of the gesture, curiosity overtook him again and he floated
toward her hand and gently caressed it.
Silky, luminous, almost a mist, Candace felt him against her hand as an
unworldly caress of what she now believed was the soul of her dead husband
Max.
“Oh my god, oh my
god, this is unbelievable, Max, you came back to be with me. I knew our love would be forever. You’re being here must be to stop me from
doing something so stupid. Really, now
that I think about it I see how it was the wrong thing. So stupid.
I’m so sorry Max, I’m so glad you are here.” And with that last outburst, Soolay shuddered
and floated out of the room toward the open window. Candace stood and walked after him. “Max, come back, please, I need you!”
Soolay stopped,
turned and shimmered. He could feel that
universal love that she emoted and was pleased.
He thought about the easy feeding here in this giant wood structure, the
emotions and just the unique curiosity factor.
Soolay knew he would return, the noises this creature made were not that
bad. He turned, shimmered and then
floated out the window. Candace watched
as he disappeared into the darkness toward the forest back from the house.
“Max, Max!” She called out after him. Staring out the window at the forest, she stood
there watching the gloomy darkness. After
an hour, she walked back into the bedroom, then threw all the pill bottles into
the trash. Walking the wastebasket out
to the garbage bin, she hummed a little tune, for the first time in over a
week, happy.
Over
the following years, Candace would live her life full of joy as she enjoyed the
family that Max had left behind. His
sisters, their children and even his friends from work. She became the dutiful widow, generous with
her time and fortune. And most every
evening, she waited for the spirit of Max to return and spend time with her. On occasion he did, Soolay came to the unique
structure to feed, and to shimmer when the inhabitant spoke to him.
The end.
Wednesday, December 2, 2015
Cajun Swiss Chard Yukon Gold Hash
This is a wondrously fantastic side dish or an accompainment to some nice pasture raised eggs you fried in organic butter. Nice breakfast, yeah. So stuck at home instead of out and about on a Wednesday evening when I could be at a bar listening to a friend's band and drinking beer. But, sadly, health concerns. So,
playing with some stuff. Made a few things this afternoon. This one was just ever so fantastic. I love Cajun spiced foods. It's just that combination of cayenne, garlic and thyme with lots of freshly ground good black pepper and the Holy Trinity of Cajun, onions, peppers and celery. Well, this dish doesn't have celery, but the chard just makes it pretty spectacular. First off, take 4 Yulon Gold potatoes and cut into large dice. In a big skillet preheated to high medium add some olive oil and then toss in the potatoes. Stir a bit to coat and cook about ten to twelve minutes, turning over every three to four minutes.
When good and browned, add the chopped stems of the Swiss Chard and a diced red onion and diced red pepper.Toss a few times and continue to cook until the onions are beginning to soften. Now comes the fun part. Add a quarter cup or so of Cajun seasoning. Toss well. Add a half cup of good red wine. Toss well. Bring the wine to bubbly, turn down the heat and then add all the chopped chard leaves. Cover the skillet and let the leaves steam for about ten minutes. Remove the lid and stir the mix well. Remove from heat and allow to cool slightly and then serve with those fried eggs. Well, that's how I ate them. You know, comfort food for when you don't feel so hot. This will heat you up a bit, well, depending on the Cajun spice mix you use, it might just heat you up a lot.
My Cajun spice blend - Mix together 2 oz. Cayenne pepper, 2 oz. sweet basil, 2 oz. ground thyme, 2 oz. garlic powder, 2 oz. onion powder, 1 oz. ground chili, 1 tsp. ground mustard, 1/8 tsp ground clove. When using this mix, always add plenty of freshly ground black pepper.
playing with some stuff. Made a few things this afternoon. This one was just ever so fantastic. I love Cajun spiced foods. It's just that combination of cayenne, garlic and thyme with lots of freshly ground good black pepper and the Holy Trinity of Cajun, onions, peppers and celery. Well, this dish doesn't have celery, but the chard just makes it pretty spectacular. First off, take 4 Yulon Gold potatoes and cut into large dice. In a big skillet preheated to high medium add some olive oil and then toss in the potatoes. Stir a bit to coat and cook about ten to twelve minutes, turning over every three to four minutes.
When good and browned, add the chopped stems of the Swiss Chard and a diced red onion and diced red pepper.Toss a few times and continue to cook until the onions are beginning to soften. Now comes the fun part. Add a quarter cup or so of Cajun seasoning. Toss well. Add a half cup of good red wine. Toss well. Bring the wine to bubbly, turn down the heat and then add all the chopped chard leaves. Cover the skillet and let the leaves steam for about ten minutes. Remove the lid and stir the mix well. Remove from heat and allow to cool slightly and then serve with those fried eggs. Well, that's how I ate them. You know, comfort food for when you don't feel so hot. This will heat you up a bit, well, depending on the Cajun spice mix you use, it might just heat you up a lot.
My Cajun spice blend - Mix together 2 oz. Cayenne pepper, 2 oz. sweet basil, 2 oz. ground thyme, 2 oz. garlic powder, 2 oz. onion powder, 1 oz. ground chili, 1 tsp. ground mustard, 1/8 tsp ground clove. When using this mix, always add plenty of freshly ground black pepper.
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